Research shows that the visual aspects of your packaging design – colour, image, shape, line, and typography – are absolutely critical to increasing purchase intention and key to building brand loyalty*. Here at Horse & Water, we specialise in impressive packaging solutions for impressive products.
We are proud to work with a number of food product manufacturers across dairy, premium snacking and convenience, probiotic health foods, pet treats, and more.
Our service covers the full brand packaging lifecycle, including:
- market research
- brand development
- product concept development
- naming and range planning
- packaging design concepts
- custom packaging design concepts and testing
- labelling design
- launches, promotion, and advertising
- digital asset management
Whatever point you’re at, we’d love to assist.
GREAT PACKAGING CONNECTS.
It’s not just a holder for your product. It’s a part of your brand story and promise. Whether on a physical shelf in-store, or digitally in an online shop, your product packaging design is your direct connection to your customers. You can use it to have a conversation, and you can use it to connect, for real, in the flesh. That’s pretty powerful stuff.
RECOGNITION
Just like your branded product on the shelf, it’s nice to be seen! We’re proud to have had our talented team recognised by industry peers, including in the recent inaugural Women in Packaging awards in Sydney.
FINALIST
Design and Branding Visionary Award 2024
23 Best Creative Packaging Design Ideas of 2023
MORE THAN JUST FOOD
Other products deserve love too, like classy cosmetics or this fun surf wax. Please don’t eat it, no matter how good it smells.
Regardless of your product category, the brand experience starts with your packaging design.
Does it support who you are and what you stand for? Is that reflected in the material, in the shape, and in the design? Can you use your pack as a messaging medium for good? Can you bring about a change in the world by choosing a sustainable alternative?
There are endless possibilities, which is why it’s all so exciting.
A PIECE OF THE BRAND PUZZLE
Packaging design and development is far from the only thing we do here at Horse & Water, but it’s an important piece of it. At the heart of it, we are dedicated brand champions, working with our clients to ensure their connection to their audience is nurtured and amplified at every opportunity.
Ready to roll? Don’t know where to start? Drop us a line for an obligation-free chat.
brand strategy & development | publications | packaging design | content creation | marketing and advertising | research & visualisation | digital, print & beyond
